Local SEO (Search Engine Optimization)
When patients, and prospective patients, in your area are searching for medical services, are you, your practice and website showing up at the top of the search engines?
If not, you have a big problem!
The “good news” is that we know medical marketing, top to bottom, inside out. We also know the complex algorithms used by Google and other search engines. And, we know what “search terms” patients are using, and how to get your practice in front of these patients with top search rankings. Thus, a stream of new patients will be coming to your practice, instead of the medical office that’s down the street from you.
Our SEO services includes:
- Listing Management
- Review Management
- Directory Submission
- Healthcare Directories
- Duplicate Suppression
- Google My Business Management
Paid Ads
Patients only find your practice when it’s listed as a top search result in Google and other search engines. Since it costs money to get you placed as a top search result, using paid ads is extremely important.
With Best Medical Marketing, the dollars you invest in marketing is totally maximized because, with paid ads, such as pay-per-click (PPC), we only target patients who are within a certain distance of, and most-likely to visit, your practice. This is called geo-targeting, and ensures a constant stream of new patients, which we know is the lifeblood of every medical practice.
Our team of PPC specialists optimize your ads so that you receive the best possible return on your investment (ROI).
This service is 100% customized for you and your medical practice, and includes managing your online advertising bids, optimizing your ads, using search terms that work, removing search terms that don't work, and more.
Because PPC campaigns are very specific and highly-targeted, results typically commence within the first day or two. This means that patients in your area who are searching for the medical services that you offer will be exposed to the marketing being done for your practice, which dramatically increases the likelihood they will come to you.
Our locally-targeted paid ad services includes:
- Google Ad Network
- Facebook Ad Network
- Retargeting (shows your ads to patients who visit your website & go to another site)
Social Media for Doctors & Medical Practices
Let’s face facts: we live in a digital-driven, social media world that impacts virtually every facet of life, both personally and professionally, including the medical profession.
Your prospective patients are “checking you out” online before coming in for a consult. Before choosing you, they’re doing research to determine which doctor is “right” for them. Because of that, your social media presence must convey that your practice is local, professional, friendly, approachable, and trustworthy.
Here’s the challenge, though: with so many different social media websites, which ones have the most positive and effective impact for doctors? And, if prospective patients can’t see and interact with you online on the websites that really matter to them, then how can you possibly expect them to come to your practice?
At Best Medical Marketing, our expert social media team will focus your social media branding on the websites that really matter to engage current and new patients.
Our locally-targeted paid ad services include:
- Email blasts
- Review generation
- Dedicated landing pages
- Dedicated call tracking numbers
- Customized radio & television advertising
Other Powerful Medical Marketing Tools
- EMAIL BLASTS
- DEDICATED CALL TRACKING NUMBERS
- REVIEW GENERATION
- CUSTOMIZED RADIO & TELEVISION ADVERTISING
- DEDICATED LANDING PAGES